Permission to blow up your marketing

first_imgFrom the board room to the frontlines, every credit union and community bank will tell you they put people at the center of everything they do. Even when disappointment occurs, there is always the best of intentions to live up to this expectation. With this grandiose idea, the rabbit hole only widens with the introduction of marketing.Customer satisfaction studies and segmentation data will give intelligence, but not the passion or the “why” when someone buys. Uninspiring marketing plans are crafted within the ill-fated confines of organizational brand standards. It all stems from a desire to put people first and wanting to share the “customer comes first” story – one that is told again and again and again.Credit unions and community banks will often place their own advertising or hire a media conglomerate, such as local radio, TV or newspaper, to do it on their own networks (There’s no bias there, I’m sure.). When the marketing is ineffective, the finger points to the cost of advertising. Any change to the marketing message is challenged with, “Well, that’s not on brand.” continue reading » 5SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblrlast_img read more

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Europe set for surprise return

first_img Sizing Europe has won Gowran’s PWC Champion Chase for the past three years. Speaking at Killarney on Thursday, de Bromhead said: “I ‘ve been saying all year that he’s been unbelievable form and the plan at the moment is that he’ll come back in training and go for the race in Gowran that he’s won for the last three years. “If he does give us any indication that he’s had enough, he’ll be retired straight away. We’ll leave it to the horse to tell us.” Press Association Trainer Henry de Bromhead has revealed multiple Group One-winning chaser Sizing Europe will return to training in the coming weeks with a view to running in the PWC Champion Chase at Gowran Park in early October.center_img The 12-year-old was last seen regaining his crown in the boylesports.com Champion Chase at the Punchestown Festival at the end of April, after which owner Alan Potts suggested time was likely to be called on his pride and joy’s glittering racing career amid emotional scenes in the winner’s enclosure. However, his retirement was never confirmed and the veteran is due to at least come back into work to see if the spark is still there. last_img read more

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Two children hospitalized after eating THC-infused candy accidentally given out by a local food bank

first_imgThe Roy City Police Department said that two children, ages 5 and 11, were hospitalized after they ate THC-infused candy that was accidentally placed in their bag of food that was given out to their families by a Utah food bank. Last week, the Utah Food Bank handed out 63 bags of food to 63 families at a distribution point set up at the Roy Baptist Church. Inside the bags: Nerds Rope candy infused with a 400 mg dosage of THC, officials said.In a Facebook post, police said that they believe each bag of food contained three to four packages of candy.Law enforcement and the Utah Food Bank are reaching out to families who may have received the candy. They do not know where it came from. An 11-year-old girl and a five-year-old girl were taken to a local hospital after eating the candy. 3 other kids also got a hold of the candy.It is not clear what the condition of the kids are.Police will continue to investigate the incident.,Last week, the Utah Food Bank handed out 63 bags of food to 63 families at a distribution point set up at the Roy Baptist Church. Inside the bags: Nerds Rope candy infused with a 400 mg dosage of THC, officials said.In a Facebook post, police said that they believe each bag of food contained three to four packages of candy.Law enforcement and the Utah Food Bank are reaching out to families who may have received the candy. They do not know where it came from.,An 11-year-old girl and a five-year-old girl were taken to a local hospital after eating the candy. 3 other kids also got a hold of the candy.It is not clear what the condition of the kids are.Police will continue to investigate the incident.last_img read more

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Fulham manager defends Zamora sale

first_imgMartin Jol defended Fulham’s sale of Bobby Zamora after his team’s toothless display against West Brom.Jol played without a recognised striker in the 1-1 draw at Craven Cottage, which did little to placate fans unhappy at Zamora’s departure for neighbours QPR. Manager Jol has high hopes for Zamora’s replacement Pogrebnyak.But the Whites boss insisted Zamora wanted to leave – and the Dutchman also cited injuries to Moussa Dembele and Andrew Johnson as reasons for the stuttering performance against Albion.Jol is also waiting to give a debut to Russian forward Pavel Pogrebnyak, who moved to Craven Cottage on deadline day.AdChoices广告“It was a decent offer [for Zamora] and we decided to accept it,” said Jol.“We had to make a decision and it wasn’t something that happened over a couple of days – it was around for months. He wanted the move.“And the timing was probably ideal because Bobby left and we could get Pavel in.”Follow West London Sport on TwitterFind us on Facebooklast_img read more

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